Policies

Who we are

Our website address is: https://plannerbeeva.co.uk.

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How long we retain your data

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What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

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Human Rights Commitment

At Planner Bee VA Services, we are committed to respecting and upholding human rights across our business, our workplace and the relationships we have with our clients, suppliers and the wider community.

We recognise that businesses have a responsibility to respect human rights and to identify, prevent and address potential negative impacts connected to their operations and business relationships.

Our commitment is guided by:
● The United Nations Guiding Principles on Business and Human Rights (UNGPs)
● The Universal Declaration of Human Rights
● The International Labour Organisation (ILO) Declaration on Fundamental Principles and Rights at Work

We are committed to treating everyone we work with fairly, with dignity and respect, and to maintaining a working environment that supports equality, inclusion, freedom from discrimination, fair treatment and fundamental workers’ rights.

We will seek to understand and address human rights risks within our own operations and, where relevant, through our business relationships and supply chain. Where we identify potential or actual negative impacts, we will take appropriate steps to prevent, mitigate and address them.

We recognise that respecting human rights is an ongoing responsibility. We are committed to reviewing our approach, listening to our stakeholders and continually improving our practices.

This commitment has been approved by the founder of Planner Bee VA Services, Maya Vertigans, and will be reviewed regularly to ensure it remains relevant to our business and the people affected by it.

Principles for Responsible Marketing & Public Relations Practices

The following principles are important to us to ensure we are always operating in alignment with our values and with our B Corp commitments. These principles help us ensure all our external communications are precise, truthful, and transparent.

Commitment to Honesty and Integrity

Our foundational pledge is to uphold absolute honesty in all marketing endeavours, both for Planner Bee VA Services and those we undertake on behalf of our clients and partners. This commitment extends to:

● Transparently communicating the genuine value of our services, avoiding overstatements or misleading information.
● Ensuring all environmental or social claims in our marketing are evidence-based with credible sources, specific and accurate to avoid any greenwashing.

Vigorously avoiding marketing practices that could be perceived as manipulative or deceptive, thus ensuring our marketing integrity remains unimpeachable.

Data Protection and Client Confidentiality

We guarantee the confidentiality and security of all data, in compliance with GDPR, offering our clients the assurance that their information is handled with the utmost care and professionalism. This pledge is underpinned by comprehensive internal policies and training among our team members, underscoring our commitment to data protection.

Review and Approval Workflow

Before major client marketing campaigns or campaigns that could be sensitive to wording and require up-to-date fact-checking, we work through the following procedure:

● Once created, marketing materials are peer-reviewed by a fellow team member, or by the CEO and feedback is taken on board and changes made if needed.
● The material is then sent to the client for final review, either by the marketing lead or the CEO, but always with the CEO copied into the delivery email. The client will complete the final fact check and provide feedback or request any final changes.
● Once requested changes are made, the client will then complete the final review and sign off before the material is shared on relevant platforms.

This process ensures that campaigns that make particular claims, or include sensitive data, are accurate, relevant and responsibly created by us.

Ethical Digital & Data Practices

We collect only necessary consumer data, offer explicit opt-outs, and we never sell user data. In marketing, this data collection can come from email or social sign-ups. We make an effort to minimise our digital carbon footprint by using more environmentally friendly platforms, such as opting to use Krystal to host our website, which is powered by 100% renewable energy. We also compress images and streamline code to minimise the environmental impact of our website.

When running paid advertisements, we avoid ad-targeting techniques that exploit vulnerable populations.

Client Engagement and Sustainability

Our adherence to Planner Bee VA Services values underscores our dedication to engaging with clients who champion ethical, people-centred, and sustainable business practices. Through meticulous client intelligence, such as reviewing feedback, we align ourselves with partners who share our vision for a sustainable future.

Sustainable Practices and Cultural Sensitivity

In both our marketing and the marketing support we provide our clients, we:

● Explicitly reject ‘impact washing’ and commit to honest representation of our social and environmental impact.
● Pledge to maintain cultural sensitivity, ensuring our campaigns respect and celebrate diversity.
● Advocate for permission-based email marketing, ensuring compliance with GDPR and respect for consumer preferences.
● Uphold ethical digital advertising, avoiding practices that could be considered manipulative or deceptive.
● Commit to ethical SEO practices, focusing on providing valuable, mission-aligned content.

Adaptability and Continuous Improvement

Understanding that the landscape of ethical marketing is ever-evolving, we commit to ongoing learning and adaptation of our practices to meet the highest standards of integrity and effectiveness.

Open Dialogue and Transparency

We welcome feedback and dialogue on our ethical marketing practices, inviting our stakeholders to engage with us openly. Planner Bee VA Services is committed to fostering a community where ethical marketing is the norm, not the exception, contributing to a better, more sustainable world.

Accessibility for Workers

This policy will be shared on our website so it can be easily accessed at any time by the Planner VA Services team, as well as members of the public, should they wish to read it. We will frequently review this document to reflect any questions or suggestions in order to continually improve this policy as it is put into practice.